Insights and Trends Blog hero

INSIGHTS AND TRENDS BLOG

View commentary from our experts on current topics at the nexus of homebuilding construction and design.
Search our blog
6 WAYS HOMEBUILDERS CAN USE SOCIAL MEDIA TO DRIVE BUSINESS
5/30/25

6 WAYS HOMEBUILDERS CAN USE SOCIAL MEDIA TO DRIVE BUSINESS

In today's competitive housing market, a dynamic social media presence is not just beneficial—it’s critical. Social media platforms like Facebook, YouTube, Instagram, TikTok and others are powerful tools that can enhance visibility, engagement and ultimately business growth.
Read More
USING DIGITAL MARKETING TO REACH MILLENNIAL HOMEBUYERS
5/29/25

USING DIGITAL MARKETING TO REACH MILLENNIAL HOMEBUYERS

Any successful business owner knows the importance of evaluating strategies for the future. It’s no different for homebuilders. Even builders who have built successful businesses over the years have to consider the changing needs of new generations of homebuyers.
Read More
TIPS AND LESSONS FROM THE RISINGER BUILD
10/23/24

TIPS AND LESSONS FROM THE RISINGER BUILD

Matt Risinger and his team have been hard at work throughout 2024 building a state-of-the-art, high-performance home in Austin, Texas utilizing the building science principles he’s known for, as well as BFS Digital Tools.
Read More
5 WAYS TO REDUCE HOMEBUILDING CYCLE TIMES
7/16/24

5 WAYS TO REDUCE HOMEBUILDING CYCLE TIMES

Is it really possible to cut costs and inefficiencies at the same time? Often, the answer is yes. Here are five common ways builders can become more efficient and save money to help reduce homebuilding cycle times.
Read More